Marketing for Azure, AI Foundry, Fabric and GitHub partners
Resultful is the marketing agency built for Microsoft partners. In Cloud & AI Platforms, we build the offers, demand and enablement that fill Azure assessments and POVs (Proof of Value) - and turn Cloud Accelerate Factory motions into pipeline that consumes.
- Migrate & modernise, VMware, SAP and VDI campaigns that book assessments
- Fabric and data plays positioned around business problems, not products
- Azure AI Foundry and agent offers packaged as commercial services
- ISV co-sell GTM that gets Microsoft sellers leaning in
- Developer and platform engineering content that reaches the technical buyer
What we do for Cloud & AI Platforms partners
Every card links to the service it sits inside - so you can see exactly what we'd build with you.
Marketing strategy
A clear Cloud & AI Platforms GTM - audiences, offers, channels and the funding that supports them - built for Azure, Fabric, AI Foundry and GitHub.
Learn moreValue proposition development
Sharp, role-based positioning for Azure, AI Foundry and Fabric - so your sellers and customers know exactly what you do and why it matters.
Learn moreMarketing campaigns
Integrated demand campaigns - paid, organic, ABM and email - that book Azure assessments and progress real migration and AI pipeline.
Learn moreContent
The content engine behind the motion - thought leadership, use-case content, sales enablement and customer proof for Cloud & AI buyers.
Learn moreDesign and video
Branded design, motion and video that make your Azure, Fabric and AI Foundry stories land - on the page, in the inbox and in the room.
Learn moreFractional CMO and team support
Senior marketing leadership that plugs in alongside your team to shape, run and scale the Cloud & AI Platforms motion end to end.
Learn moreHow we engage
Plug us in alongside your in-house team. We don't replace your marketers - we lift the function.
Diagnose the motion
We map your Azure and AI opportunities against MCI eligibility, current consumption and the workloads where you actually win.
Build the GTM
Offers, content, campaigns and enablement shaped for Azure, Fabric, AI Foundry or GitHub - whichever motion fits the partnership.
Run and optimise
We execute the campaigns, book the assessments and report against pipeline, ACR influence and qualified consumption.
MCI funding opportunities in Cloud & AI Platforms
Our understanding of MCI funding allows us to build marketing plans that connect customer needs with available funding, so you can drive even greater return from your Microsoft partnership.
Core Migrate & Modernise
The flagship Azure motion. Pre-sales Assessment & POV plus a post-sale execution lever for IaaS and PaaS workloads.
Migrate & Modernise VMware
Funded engagements for moving VMware estates - Enterprise and SMB variants - onto Azure and Azure VMware Solution.
Virtual Desktop Infrastructure Migration
Pre-sales and execution funding for moving VDI workloads onto Azure Virtual Desktop and Windows 365.
SAP Migration
Pre-sales Assessment & POV plus execution funding for partners delivering SAP on Azure.
Data Platform
Funded pre-sales and execution motions covering Fabric, Synapse and the wider data estate.
AI Apps, Agents and Developer
Pre-sales and execution engagements for partners building AI Foundry apps, agents and developer-led modernisation on Azure.
Cloud Accelerate Factory motions
Microsoft-led delivery support across infrastructure, AVS, virtual desktop, app & database, analytics and secure Azure cloud migrations.
ISV Success Advanced & Marketplace Rewards
Engagements that reward ISVs for Build & Publish work and customer migrate & modernise delivery on Azure.
Azure CSP motion incentive
Transaction-based incentive on Azure consumption sold through New Commerce CSP.