Most Microsoft partners we speak to know they should be showing up every week, with useful content, a steady flow of emails and a LinkedIn presence that doesn't fall away the minute a big deal lands. The hard part is keeping it going alongside everything else, without the cost getting out of hand.
That's why we built our marketing subscriptions. You get a set monthly price, a clear list of what you'll get, and a team that only works with Microsoft partners, so you aren't paying for us to learn your world.
Why a subscription?
Marketing works best when it's consistent, and it's hard to be consistent when every piece of work has to go through its own quote, sign-off and purchase order. A subscription takes all of that away. You know what's coming each month and what it costs, and you can focus on what the marketing is meant to achieve rather than chasing it.
We've also tried to be fair about price. We'd rather give you more of the work that moves the needle than charge you for things you don't need.
What's included
Foundation
$2,295/mo
- Monthly content plan
- Quarterly strategy
- -
- Thought leadership articles
- 2/mo
- Video contentRecorded virtually.
- -
- Written case studies
- 2/year
- eBooks and guides
- -
- Webinars (planning, promotion and follow-up)
- -
- Content refreshUpdating older articles to provide new context or improve visibility.
- -
- Publishing to your website and LinkedIn
- Email marketing
- 2/mo
- LinkedIn posts
- 2/week
- SEO and AI search enabled content
- SEO and AI search monitoring
- Monthly insights
- Co-op and partner program support
- Activity planning
- Proof of execution
- Strategy time with a senior marketer
- 1 hour/mo
- Reporting
- Monthly report
Strategy and planning
Content
Distribution
Optimization
Support
Momentum
$3,495/mo
- Monthly content plan
- Quarterly strategy
- -
- Thought leadership articles
- 2/mo
- Video contentRecorded virtually.
- 2 case study videos/year
- Written case studies
- 4/year
- eBooks and guides
- 1/year
- Webinars (planning, promotion and follow-up)
- -
- Content refreshUpdating older articles to provide new context or improve visibility.
- 4/year
- Publishing to your website and LinkedIn
- Email marketing
- 2/mo
- LinkedIn posts
- 2/week
- SEO and AI search enabled content
- SEO and AI search monitoring
- Monthly insights
- Co-op and partner program support
- Activity planning
- Proof of execution
- Strategy time with a senior marketer
- 1 hour/mo
- Reporting
- Monthly report
Strategy and planning
Content
Distribution
Optimization
Support
Scale
$4,995/mo
- Monthly content plan
- Quarterly strategy
- Thought leadership articles
- 3/mo
- Video contentRecorded virtually.
- 4 case study videos/year
- Written case studies
- 6/year
- eBooks and guides
- 2/year
- Webinars (planning, promotion and follow-up)
- 2/year
- Content refreshUpdating older articles to provide new context or improve visibility.
- 8/year
- Publishing to your website and LinkedIn
- Email marketing
- 4/mo
- LinkedIn posts
- 2/week
- SEO and AI search enabled content
- SEO and AI search monitoring
- Monthly insights
- Co-op and partner program support
- Activity planning
- Proof of execution
- Strategy time with a senior marketer
- 1 hour/mo
- Reporting
- Monthly report
Strategy and planning
Content
Distribution
Optimization
Support
Partner CMO
$6,995/mo
- Monthly content plan
- Quarterly strategy
- Thought leadership articles
- 4/mo
- Video contentRecorded virtually.
- 6 case study videos/year
- Written case studies
- 8/year
- eBooks and guides
- 4/year
- Webinars (planning, promotion and follow-up)
- 4/year
- Content refreshUpdating older articles to provide new context or improve visibility.
- 12/year
- Publishing to your website and LinkedIn
- Email marketing
- 4/mo
- LinkedIn posts
- 2/week
- SEO and AI search enabled content
- SEO and AI search monitoring
- Monthly insights
- Co-op and partner program support
- Activity planning
- Proof of execution
- Strategy time with a senior marketer
- 1 hour/mo
- Reporting
- Monthly report
Strategy and planning
Content
Distribution
Optimization
Support
| What you get | Foundation $2,295/mo | Momentum $3,495/mo | Scale $4,995/mo | Partner CMO $6,995/mo |
|---|---|---|---|---|
| Strategy and planning | ||||
| Monthly content plan | ||||
| Quarterly strategy | - | - | ||
| Content | ||||
| Thought leadership articles | 2/mo | 2/mo | 3/mo | 4/mo |
| Video contentRecorded virtually. | - | 2 case study videos/year | 4 case study videos/year | 6 case study videos/year |
| Written case studies | 2/year | 4/year | 6/year | 8/year |
| eBooks and guides | - | 1/year | 2/year | 4/year |
| Webinars (planning, promotion and follow-up) | - | - | 2/year | 4/year |
| Content refreshUpdating older articles to provide new context or improve visibility. | - | 4/year | 8/year | 12/year |
| Distribution | ||||
| Publishing to your website and LinkedIn | ||||
| Email marketing | 2/mo | 2/mo | 4/mo | 4/mo |
| LinkedIn posts | 2/week | 2/week | 2/week | 2/week |
| Optimization | ||||
| SEO and AI search enabled content | ||||
| SEO and AI search monitoring | ||||
| Monthly insights | ||||
| Support | ||||
| Co-op and partner program support | ||||
| Activity planning | ||||
| Proof of execution | ||||
| Strategy time with a senior marketer | 1 hour/mo | 1 hour/mo | 1 hour/mo | 1 hour/mo |
| Reporting | Monthly report | Monthly report | Monthly report | Monthly report |
Built for the Microsoft channel
We only work with Microsoft partners, and that's a deliberate choice. It means we already understand how partner programs, Co-op funding and solution areas work, and how hard it can be to stand out when hundreds of other partners are saying much the same thing. So the time you pay for goes on the marketing, not on explaining your world to us.