Webinars that fill the room and build pipeline
Webinars are one of the highest-intent formats a Microsoft Partner can run - but only when someone actually shows up. Too many partners invest in the content, then rely on a single email blast and hope for the best.
At Resultful, we promote webinars end to end - from positioning and audience targeting through to email, paid, social and follow-up - so the sessions are well attended, well run and turn into real pipeline.
How we promote your webinar
Everything needed to drive registrations, attendance and follow-up.
Positioning and messaging
A sharper title, hook and description so the invite earns a click and the topic feels worth an hour.
Email invites and reminders
Multi-touch invite sequences and reminder cadence built to lift both registration and show-up rates.
Paid and organic social
LinkedIn and Meta campaigns, organic posts and speaker amplification to reach the right buyers.
Landing page and registration
On-brand registration pages and integrations with your webinar platform, HubSpot or Marketo.
Run-of-show and dry runs
Rehearsals, host prep and technical checks so the session lands as well as the promotion.
Follow-up and reporting
Post-event nurture, MQL handover and reporting on registrations, attendance and pipeline.
How we run webinar promotion
Plan
Agree the audience, topic, offer and pipeline target - then build the promotion plan and channel mix to hit it.
Promote
Run the full campaign - email, paid, social, partner amplification - and manage registrations end to end.
Perform
Support the live session, then follow up with attendees and no-shows so the pipeline actually lands.
Content across the Microsoft portfolio
We've produced content for partners right across the Microsoft portfolio, so we can turn technical capability into stories customers actually care about. Our experience spans:
Business Applications
Dynamics 365, including Business Central, Finance and Supply Chain Management (F&O), Sales, Customer Service and Field Service.
Modern Work
Microsoft 365, from Business Premium through to E3, E5 and E7, alongside Teams, SharePoint and solutions for a more connected workplace.
Copilot and AI
Microsoft 365 Copilot, Copilot Studio and AI-led propositions that give customers a clearer reason to invest.
Security
Microsoft Defender, Sentinel, Entra and Purview, alongside partner-led SOC, XDR and managed XDR services.
Cloud and infrastructure
Microsoft Azure, covering cloud migration, infrastructure modernisation, hybrid cloud and managed services.
Data and analytics
Microsoft Fabric and Power BI, connecting the technology to better visibility, clearer insights and more informed decisions.
Power Platform
Power Apps, Power Automate and Power Pages, bringing application development and automation propositions to life.
Devices and Windows
Surface, Surface Hub, Windows, Windows 365 and Azure Virtual Desktop, alongside endpoint management with Microsoft Intune.