Marketing Training & Development

When you're busy building your business, supporting your marketing team's growth can fall down the priority list. We're here to change that.

Marketing team collaborating

Training & mentoring

When you're busy building your business and delivering complex and transformative client projects, it can be difficult to dedicate the time and effort required to support your junior team members.

We know first-hand how hungry junior team members are to learn, develop and deliver good marketing. But quite often, they lack the confidence, knowledge or ability to deliver what is needed of them by the business. Or, in some cases, irrespective of seniority or experience, they might just benefit from a third-party view. There's nothing worse than being so head-down that you struggle to see the wood from the trees.

And that's what we're here to do.

Resultful marketers at work

Training & development

Keeping on top of an ever-evolving marketing landscape is hard work for even the most experienced marketers and marketing teams. How do you know where to start?

Our training offering allows your business to access industry-leading expertise from channel marketing leaders, ensuring that training is fit-for-purpose and aligns with what you're trying to achieve as a business.

We design training packages that complement what you're doing, across a range of themes. At the end of each session, our aim is to leave you with something practical to use and implement - we won't just cover off theory.

Topics we cover

  • Tactical activities - SEO, PPC, LinkedIn advertising
  • Campaign design
  • Interrogating marketing data & using insights to drive performance
  • Marketing experiments
  • Account-based marketing (ABM) and social selling via LinkedIn
Strategist reviewing plans

Mentoring-as-a-Service

Our mentoring offer provides a monthly check-in with your team member(s), chatting through where they're up to with specific projects or campaigns and helping them to troubleshoot issues.

Through our monthly sessions, we're hyper-focused on continuous professional development, and helping them to think outside of the box when it comes to problem-solving.

The end result? A more-rounded marketing team member who delivers more effective activities for your business. And what's even better? You don't have to invest the time and effort doing it.

What's included

  • A monthly hour-long check-in on progress & development
  • Access to our monthly support inbox where your team member(s) enrolled can ask questions, seek advice or just troubleshoot problems they're facing
  • From only £250 per team member/mo (discounts available for multiple team members)
FAQs

Frequently asked questions

Who is this training for?

In-house marketing teams at Microsoft partners - typically junior to mid-level marketers who are capable but could do with more structure, frameworks and confidence in their role.

Is this generic marketing training, or specific to Microsoft partners?

Specific. Everything is built around the realities of marketing for a Microsoft partner - the solution areas, the buyer, Co-op funding, co-sell motions and the partner ecosystem.

How is the training delivered?

A mix of live workshops, working sessions on real projects and 1:1 coaching. We'd rather your team apply what they learn to live work than sit through a course they forget in a month.

How long do training programmes run?

Most run over 3-6 months. Long enough to build real capability, short enough to keep momentum and see results in the work.

Can training be funded through Microsoft programmes?

Some elements can, particularly where they tie to a specific solution area or campaign. We'll help you structure scopes so they qualify where possible.

Will this replace our need for an external agency?

Sometimes - and that's fine. The aim is to make your team genuinely capable. If that reduces your reliance on agencies over time, the training has done its job.